Real design inspiration

Browse recordings of end to end user journeys from the top grossing apps to reduce iteration cycles, gain insights, identify trends & benchmark against your competitors and industryโ€™s standard.


Personalized news

Flipboard Inc.

Ammad Shaikh

Product Design Lead

Jack Mazzeo

Head of Product

Paul Pedrazzi

Product + Design Advisor

Jessica Leung

Product Designer

Lauren Pedrazzi

Product Manager

Ephraim Peniston

User Interface Craftsman

I remember being mind blown when I first tried out Flipboard's legendary "Flip" interaction back in 2011.
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October 2018
App Store screenshots
Login (optional)
Top level tabs
Splash screen
The first thing it asks is what you love reading about. You need to follow atleast 3 to continue
Asks for notifications permissions to send topic updates
Loading state with descriptive messages in the bottom left as it initializes the home page
Home screen. Swiping up to flip between items
Bottom sheets for performing actions on items and for fine tuning home feed
Scrolling between tabs in Following
Tapping an item in Following to see stories in that item
It prompts for login when you try to add a new interest on your homepage
Login process asks for email, password and name
Adding a new interest to homepage. It also asks for sub interests using a bottom sheet
Liking an article and adding it to a magazine
Empty state for notifications tab
Search and search results. The first tab in search combines items from all tabs